Web & Landing Pages

Turn more of your clicks into customers.

You’re already paying for the traffic. We redesign websites, build landing pages, and rework product pages so more of those visitors buy, book, or sign up.

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Website redesignsLanding pagesProduct page (PDP) redesigns
The leak

A weak page quietly taxes every ad you run.

Better ads can’t fix a page problem. A better page can, and it makes every campaign you run after it cheaper.

01

The page doesn’t match the ad

The ad promised one thing and the page leads with another. Visitors feel lost, so they leave.

02

It drags on a phone

Most paid traffic lands on mobile. Every extra second of loading is a reason to swipe back to the feed.

03

The reason to buy is buried

Benefits, proof, and price are scattered across the page. Shoppers have to work to say yes, and many don’t.

What we build

Three ways to fix the page after the click.

(01)

Website Redesign

Your whole site, rebuilt to sell

A website built around how your customers actually decide.

We rebuild your site around your offer, your best customers, and the questions they ask before they buy. Clearer navigation, faster pages, and a brand that looks as established as your business is.

  • Site structure and navigation planned around your best sellers and offers
  • Copy written to answer your customers’ real objections
  • Mobile-first design that loads fast
  • Redirects and tracking handled, so you keep the traffic you’ve earned
Concept homepage redesign for a candle brand, shown in a browser window
(02)

Landing Pages

One campaign. One page. One job.

Stop sending paid traffic to your homepage.

Every campaign gets a page made for that ad, that audience, and that offer. We write, design, and build landing pages that pick up exactly where the ad left off and point to one clear next step.

  • Headlines and offers matched to the ads that send the traffic
  • Built for sales, lead forms, launches, and VSL funnels that book calls
  • Variations ready for A/B testing from day one
  • Conversion tracking connected to your ad accounts
Concept landing page for a skincare serum on desktop and mobile
(03)

Product Page Redesign

PDPs that close the sale

Your product page is where the buying decision happens.

We redesign it so shoppers see the benefit, the proof, and a price that makes sense, then add to cart without hunting for the button.

  • Benefit-led headlines and product copy people can scan in seconds
  • Image and video galleries that show the product in use
  • Reviews, guarantees, and FAQs placed right where doubts come up
  • Bundles, subscriptions, and an add-to-cart that’s always within reach
Concept mobile product pages for a skincare serum
Recent redesigns

Real pages we’ve rebuilt.

Scroll-throughs of live pages we designed for our clients, from a full website to the product pages where the sale happens.

Ayushakti · Homepage
Ayurvedic wellness · Full website & PDPs

Ayushakti

A full redesign for a global Ayurvedic wellness brand. Consultations sit front and center, products are grouped by the health concern people arrive with, and every product page was rebuilt to match.

Truly Nuts · Product page
Healthy snacks · UK · PDP redesign

Truly Nuts

A product page that sells the snack and the story: subscribe-and-save up front, nutrition facts one tap away, and the brand’s Amazon rainforest pledge built into the scroll.

Squeak N Snap · Product page
Pet accessories · PDP redesign

Squeak N Snap

Three kits side by side with the Complete Kit marked best value, real customer photos in the reviews, and one clear button to finish the page.

Funnel results

Pages that book the call.

Video sales letter (VSL) funnels we built to turn paid traffic into booked sales calls. Here’s what each one costs per booked call, and what it returns.

9

VSL funnels, nine different brands

6.3x

Average return on ad spend across all nine

10.5x

Top ROAS, from Graves Golf’s funnel

$30.70

Lowest cost per booked call (Ankit Neerav)

BrandCost per booked callROAS
Graves Golf$84.7610.48x
NGT Academy$153.2010.30x
Ankit Neerav$30.706.58x
Mountains of Hope$101.706.40x
Paper Raven Books$126.005.84x
KidPreneurs$50.065.40x
Acquisition Network$65.144.60x
HaBo$73.693.84x
Business Automation$98.013.48x

ROAS is revenue divided by ad spend. Cost per booked call is ad spend divided by the number of sales calls booked.

Why Clients Online

Built by the team that runs the ads.

Most web projects end at launch. Ours start in your ad accounts. We manage paid media and produce creative every day, so every page we build is designed for the traffic that will land on it.

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Message matchHeadlines and offers written to pick up exactly where your ads leave off.
Real traffic dataWe find where visitors drop off before we design anything.
Tracking that worksPixels and conversions checked before launch, so your ad platforms learn from real sales.
Testing after launchVariations ready to test, so the page keeps getting better after it goes live.
In their words
“Clients Online rebuilt our entire funnel into a scalable machine.”
Todd GravesFounder · Graves Golf
Read the Graves Golf Story
Leather jacket brand

Landing pages built around the bestseller

One leather blazer drove 43% of revenue, so the pages, creative, and budget were rebuilt around it.

Read the Case Study First Impressions Clinic

Ads and website telling one story

People who see an ad and then search for the clinic land on a site that ranks, loads, and converts.

Read the Case Study
How it works

From the first audit to a page that keeps improving.

01

Audit

We review your current pages, analytics, and ad traffic to see where visitors drop off, and why.

02

Plan & write

We map the page around the buying decision, then write the copy: headline, proof, objections, and offer.

03

Design & build

Mobile-first design in your brand, built on the platform your team uses and tuned for speed.

04

Launch & improve

We check tracking, go live, and test variations so the page keeps earning more from the same traffic.

What’s included

Everything the page needs to perform.

Conversion audit

A clear list of what’s costing you sales on your current pages, in priority order.

Copywriting

Headlines, product copy, and calls to action written in your customers’ words.

Design

On-brand layouts for desktop and mobile, reviewed with you before anything is built.

Development

Fast, responsive pages built on your platform and ready for your team to update.

Tracking & analytics

Pixels, conversion events, and analytics set up and tested before launch.

Testing plan

The first experiments to run after launch, so improvement doesn’t stop at go-live.

FAQs

Questions before you start.

Can we start with just a landing page or our product pages?

Yes. Many projects start with one landing page or your top product pages. When those prove themselves, a full redesign is an easier decision.

Do we need to run ads with you?

No. Pages can be a project on their own. If we also manage your ads, we connect the two from day one so the page and the campaign are built for each other.

Which platforms do you build on?

We work with the platform that fits your business and your team, including Shopify and WordPress. Your proposal confirms the platform before work begins.

Will a redesign hurt our search rankings?

We plan redirects and keep your existing pages and content in mind, so a redesign doesn’t throw away the search traffic you’ve already earned.

How long does a project take?

It depends on the scope. A single landing page moves much faster than a full website redesign. Your proposal sets out the timeline before we start.

Stop paying for clicks your pages lose.

Book a growth call. We’ll look at the pages your ads send people to and show you where they’re leaking.

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